American Apparel Features Isis King In Ad Campaign

Courtesy of Huffington Post

The Gay and Lesbian Alliance Against Defamation (GLADD) has announced that they have  partnered with American Apparel to release a new line of equality tees to celebrate Pride month. The clothing giant has always had a “Legalize Gay” shirt, however the company is the first to feature an openly transgender model, former “America’s Next Top Model” contestant Isis King, in its ad campaign.

 Marsha Brady, an American Apparel creative director, said of the recent campaign, “It’s time for everyone, regardless of sexual orientation or gender identity, to accept each other and thrive in harmony.”

American Apparel wants to continue to support equality and is donating fifteen percent of net sales of the shirts to GLAAD. According to GLAAD president Heron Graddick says,

 “American Apparel is showing bold leadership by being among just a few companies to include transgender people in its national ads. Additionally, the company’s statement that ‘Gay is OK’ will reach millions and send an important message in support of equality.”

Source: Huffington Post

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